Press Releases

This is quite simple and often not used by many marketers. Basically a press release is written just like an article. Obviously it is going to be something relevant to your business or a new service you are providing. So what you do write your press release then submit it to the best press release sites. One I believe to be the best is http://www.PRweb.com. With Prweb there is a possibility that your release may get picked up by some media company or included in a magazine, paper, or even the news. If this happens it means huge exposure which in turn will result in serious traffic. 

Not only will this be good for traffic but it will help your websites SEO as it will give you quality backlinks. These sites are considered by google and other search engines to be authoritative.

It is important that you you do keyword research, choosing searched terms with little competition. Then you need to write your press release with those keywords in the body, as well as in the title. It has to be quality written content that is easy to read. Last but not least… DONT FORGET TO PUT YOUR LINKS IN THERE!

Below is a great video explaining how to optimize your press release for the search engines: